Mumbai 07 April 2016
Destination Germany has yet again emerged as one of the most favored European destinations for Indian travelers, with 692613 visitor overnights from India in the year 2015 making for a 6.6% growth over the year 2014. Germany which has always been a favored business hub is now growing as a leisure destination for the Indian travelers. Owing to this steady growth, The German National Tourist Office, India forecasts a 8-10% growth for the year 2016.
The German National Tourist Office which carries out several Consumer Marketing and Trade campaigns through the year to bring forth Germany’s attractions, activities and experiences, is focusing on the theme “Germany- Holidays in the Heart of Nature for the year 2016.”
With more than 1/3rd of its landscape covered in woodlands, 48000 Animal Species living in the wild and over 350 Islands amongst the other varied natural treasures destination Germany has a variety of natural attractions on offer. In addition to this core theme GNTO would also be promoting 800 years of the famous Kreuzchor Choir from Dresden, theme parks in Germany and culinary Germany.
The objectives of this year’s core campaign are to strengthen Germany’s image as a travel destination for natural and scenic holidays. To promote this theme the GNTO in India would execute several joint campaigns with trade partners to showcase the Natural bounty that Germany has to offer.
Speaking on the occasion of the annual press conference of The German National Tourist Office, India, German Ambassador Dr. Martin Ney underlined: “Germany stands not only for quality vehicles and world-class industry but has a lot more to offer: vibrant cities, natural beauty and inspiring cultural monuments – just take Cologne Cathedral or the Semperoper in Dresden. The nearly twofold increase of Indian travelers in less than a decade shows that Germany is a trending destination on the global tourism map. To all those who are interested to see for themselves and explore the country I would like to extend a warm Herzlich willkommen”.
Speaking at the Press Conference, Mr. Romit Theophilus, Director for India at the German National Tourist Office, India said, “Germany is a magnificent destination with a plethora of Scenic and natural landscapes to choose from. From the Zugspitze in the German Alps in the South, Wadden Sea in the Far North, the Bastei Rock formations in the East Destination amongst many others, Germany has something for everyone. What’s more, all this is available at a phenomenal price, making Germany a very lucrative holiday destination.”