Ras Al Khaimah Tourism Development Authority (RAKTDA), which develops the emirate’s tourism infrastructure and plans, initiates and drives its domestic and overseas promotions, has reported exceptional growth in Indian travellers to the emirate in 2016.
The northern UAE emirate recorded a 22 per cent rise in Indian hotel guests between January and September of this year when compared to the same nine-month period in 2015. During September visitors from India increased by 61 per cent against the same month last year. With India ranked as the emirate’s fourth largest international source market, RAKTDA has overseen extensive trade and promotional activities to ensure continued growth from the Sub-continent.
“Ras Al Khaimah is perfectly positioned to attract more visitors from India, and is only 45 minutes from Dubai International Airport. The destination boasts unique natural landscapes including 64 km pristine beaches, desert, mountains, and adventure, together with world class hotels in a safe environment – we have everything that the outbound Indian market looks for in a destination,” said Haitham Mattar, CEO of RAKTDA.
As part of its strategy to seize new opportunities and further nurture Indian arrivals, RAKTDA hosted pre- and post- familiarisation trips to coincide with the Travel Agents Association of India’s (TAAI) 63rd Annual Convention & Exhibition held in Abu Dhabi, where Mattar participated on a panelfocusing on key travel trends affecting the Indian outbound market.
More than 70 of India’s leading travel agents, ranging from first-timers to repeat visitors, were hosted on a bespoke itinerary designed to highlight the range of luxurious properties such as Marjan Island Resort & Spa, Rixos Bab Al Bahr, Waldorf Astoria Ras Al Khaimah, DoubleTree by Hilton Hotel Resort and Spa Marjan Island, and Hilton Al Hamra Beach and Golf Resort including a luxurious BBQ dinner at Bedouin Oasis Desert Camp.