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Appointments
SAT appoints Hanneli Slabber as Regional General Manager Asia, Australia and Middle East

South African Tourism is pleased to announce Hanneli Slabber’s appointment to the new position which is intended to bring better synergies to South African Tourism’s operations in the region.

Hanneli Slabber has held the reins at South African Tourism’s India office for the past seven years and will continue to guide and influence its operations going ahead. She has developed effective and long-lasting ties with media houses, travel trade, airlines and other authority figures in the travel industry. She has been instrumental in helping the South African travel industry understand India better, encouraging them constantly that it will be worth it to tailor not just for India but for the tastes and demands of people various regions/ states of India.

Ms Slabber’s career that has given her incredible exposure to the nuances of tourism marketing. Prior to her posting in India, she served as Global Product Head for the tourism board, based in South Africa where she learned the intricacies of various markets planning hosted trips for media and travel agents from various source markets. She also headed the youthful and out-of-the-box Contiki Holidays before moving to South African Tourism.

Ms. Hanneli Slabber says, “I look forward to continuing to bring value to the Indian market in my new role and I am excited about developing the new markets under my purview in collaboration with my teams. I hope that I will see destination South Africa soar to new heights in the Indian market and also in these new source markets. My years in India have been unforgettable and incredibly gratifying and I am happy to have a chance to continue to work with the Indian market even as the scope of my role has widened.”

Over the last six years as Country Manager for the national tourism board in India Hanneli has on various occasions been credited for her amazing success in the Indian market. She has been awarded numerous titles that include the PATWA’s Best Professional in Marketing during 2016 presented in March 2017, ‘Mahatma Gandhi Samman’ award for Strengthening the relations between India & South Africa in 2016 and the ‘Women Achiever's Award 2015’ by The Young Environmentalists Programme Trust for her outstanding work and noteworthy achievements in the travel industry.

 



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