Korea Tourism Organization (KTO) is celebrating an alliance with India as they promote the '2010-2012 Visit Korea Year' campaign with ample activities planned for Indian visitors.
The year 2012 will have a unique mix of arts, film, sports, cultural and environmental events that will highlight the campaign and position Korea as a must visit destination for the Indian market.
Mr. Jae-Sang, Lee, Director, KTO said, “Korea offer's every traveller a special something that could capture and excite them with countless memorable memories when they return home. We are concentrating on developing tourism between the two countries and accelerating the marketing opportunities to make Korea an ideal holiday destination.”
Korea is set to focus on the future opportunities through the world of Cinema and is keen to build relations between prominent production houses from the Indian film and television fraternity.
Korea is also working towards building a strong association with travel agents in India. “We provide detailed information and product knowledge to the travel trade industry. We would be promoting the destination through roadshows along with advertisements, joint promotions, trade shows and familiarization trips on a pan-India basis.”
Korea is targeting a big slice in the booming MICE industry. Ranked 8th in the number of meetings and conventions by the Union of International Associations in 2011 the government plans to boost the country as one of the top five convention destinations in the world, hence the upcoming year is declared as the 2012 Korea Convention Year to enhance the number of inbound tourists to Korea including the Indian corporate industry.
On November 11, 2011, Jeju Island was selected as one of the seven provisional winners by the New7Wonders Foundation. While the final results remain to be determined in early 2012, Jeju remains hopeful of becoming an official New7Wonders of Nature and a honeymooner's paradise.
Korea has a lot to offer the leisure and honeymooners’ market its picturesque mountainous landscape, green paddies and serene temples combined with its ultra- modernity.
Korea is all set to be a shopper's delight as the Largest Shopping Festival, The Korea Grand Sale 2012, will take place between January 9th and February 29th, 2012 for 52 days. The festival will offer 10 to 50% discounts to international tourists, making it the largest one so far during the Visit Korea Year campaign in terms of size and discounts.