Korea Tourism
Organization (KTO) in
association with regional tourism boards of Seoul, Incheon & Gyeonggi organized
its special MICE road show on 29th March 2017 at the Taj Palace Hotel in New Delhi.
The event was divided into three parts, the Travel Mart, The
Media interaction session and the Gala Night. More than 150 trade partners were
attended by 17 Korean exhibitors, which included three regional tourism boards
from Incheon, Seoul and Gyeonggi and other service providers such as convention
centres, hotel and cruise. Both MICE and Leisure assets of South Korea were
discussed in detail with the Indian travel agents, wedding planners and
corporate. The media session was a fruitful discussion between Regional Tourism
Boards and journalists regarding the new horizons that can be explored in South
Korea as a tourist destination.
The evening function Korea MICE Night 2017 was full of
insights of the new regional destination editions to the Indian travel market,
i.e. Seoul, Busan and Gyeonggi. The show was attended by 200 trade partners.
The main attraction of the evening was the non-verbal performance
by the Korean troop “The Original Drawing Show” that engrossed the audience in
Korean style.
Mr. Byungsun Lee, Director, Korea Tourism
Organization, says “The Korea MICE Night along with the MICE Mart was a very
successful event, where our exhibitors received encouraging response from big
corporate, wedding planners and event companies. KTO will ensure its support to
all the partners willing to promote Korea in India.”