Swiggy’s CREW Forays into Travel; Builds India’s First Always-On Travel Concierge App from Discovery to Destination and Beyond

Swiggy’s CREW Forays into Travel; Builds India’s First Always-On Travel Concierge App from Discovery to Destination and Beyond

CREW, the premium concierge platform from the Swiggy ecosystem, today announced its entry into the travel space as a dedicated personal travel concierge offering. Built for avid travellers, CREW is a destination expert that plans, books and curates every moment of a journey, from the first spark of inspiration to the last memory shared, with on-site assistance through trips big and small.

This builds on a year of learnings since CREW's debut as a broader personal concierge service. Those learnings consistently pointed to travel as the category with the strongest demand for seamless, end to end convenience, making it the natural next step in CREW's evolution.

CREW continues where most online travel platforms stop - once a booking is confirmed, travellers are often on their own. Available around the clock and across time zones, it offers real-time need-solving, itinerary changes, local recommendations and everyday assistance while travellers are away from home, with human concierges backed by AI to keep responses fast, consistent and personalised.

Sharing the update on Linkedin, Rohit Kapoor, CEO, Swiggy Food Marketplace said, “The problem was never the destination. It was always the gap between the booking and the experience. That's what we built CREW for. A personal travel concierge that stays with you before the trip, through the trip, and when the plan inevitably needs a new plan. Great prices to get you started. Real support for everything after.”

Riya Sethi Wadhwani, a frequent traveller and CREW user, said, "This summer, I was travelling to Europe with my parents and young family, and travelling with CREW was truly a game changer. From helping us pick the right flights and hotels at the right price, to being in touch with us on WhatsApp throughout the journey, to being available when we wanted to change some local sightseeing reservations once we got there, CREW gave us an elevated experience through and through. With this level of attention to our travel needs, I don't think we'll be able to go back to the way we used to travel before."

 What CREW does

  • Exclusive, member-only hotel rates: priority pricing through CREW's partner network, available only to CREW members.
  • From planning through return: hotels, flights, cabs, visas, forex, international ticketing, reservations, travel activities, and discovery of curated experiences.
  • CREW travels with you: Anticipates what needs to be pre-booked, makes reservations on the traveller's behalf, and helps travellers make the most of every stop, with a concierge available 24/7 across time zones.
  • City-level local expertise: insider recommendations and a local partner network across international locations, in place of a generic listings feed.

At the heart of CREW's offering is a concierge-first approach built around proactive, dependable assistance: anticipating travellers' needs, communicating like a trusted contact, and recommending what's most relevant rather than what's most promoted.

As CREW expands its travel capabilities, the platform continues to build on this concierge-led approach to help consumers navigate high-involvement decisions with greater confidence and convenience.

Backed by Swiggy's technology ecosystem, CREW combines human expertise with AI to make personalised travel assistance more accessible at every stage of the journey.

Crew is available by paid subscription or invite-only.