Eye-catching three-level stand of Saudi Arabian Airlines (SAUDIA) at ATM 2022
Saudi Arabian Airlines (SAUDIA) stand was a showstopper in ATM this year, a three-level stand designed with innovative features and products. It showcased an immersive experience of the airline, the onboard products, services, and technologies. It has six interactive areas which feature the airline's global network, its modern fleet, its premium Alfursan lounge, onboard amenities, the new in-flight entertainment (IFE) system ‘Beyond’ and SAUDIA holidays.
Hosted by the SAUDIA Alfursan lounge hospitality team, the futuristic design utilises a state-of-the-art digital display which can be seen from both inside and outside. At the same time, the latest SAUDIA Economy and Business Class seats was showcased.
SAUDIA CEO, Captain Ibrahim Koshy, said, "SAUDIA will continue its efforts to promote the rich culture and tradition in the Kingdom of Saudi Arabia to achieve the aspirations of the Saudi tourism ecosystem, in line with Saudi Vision 2030. We’re proud to unlock the immense potential and attractions of the Kingdom’s vibrant culture, heritage and stunning biodiversity to the world. We have a shared objective to contribute to the Kingdom’s broader tourism plans to attract a diverse range of visitors, strengthen awareness of the country’s iconic sites, and make them more accessible through enhanced connectivity.”
