Oman Showcased Luxury, Culture & Wellness at ‘Focus Oman 2025’ in Jaipur

Aug 25, 2025 01:30 41 0

Oman Showcased Luxury, Culture & Wellness at ‘Focus Oman 2025’ in Jaipur

The Ministry of Heritage and Tourism, Sultanate of Oman, in collaboration with 25 leading Omani stakeholders, successfully hosted the first-of-its-kind B2B event, “Focus Oman”, in Jaipur from 18–21 August 2025. The event brought together Oman’s top hotels, DMCs, and attraction partners to engage directly with more than 150 luxury travel planners, wedding specialists, and MICE operators from across India.

The platform was designed to strengthen Oman’s positioning as a luxury short-haul destination for Indian travellers, while also presenting fresh offerings tailored for repeat visitors seeking experiential journeys.

Yousuf Khalaf Al Mujaizi, Assistant Director, Business Development Department, Ministry of Heritage & Tourism, Oman, emphasized:
“India is one of Oman’s fastest-growing source markets. Through Focus Oman, we aimed to create strong and lasting business connections, showcase our diverse tourism offerings, and reinforce Oman as the perfect destination for leisure travel, corporate events, and weddings. This edition also allowed us to highlight destinations within Oman that appeal to second-time visitors looking for deeper cultural and adventure-led experiences.”

 

 

  • Ms. Sajid Khan, Country Manager – India, Salam Air, shared:
    “Connectivity is key to growth. With Salam Air, we are working to strengthen flight connections between India and Oman, making the Sultanate more accessible and convenient for both leisure and MICE travellers.”

  • Mr. Puneet Singh, General Manager, Alila Jabal Akhdar, noted:
    “Luxury in Oman is about exclusivity and nature. Alila Jabal Akhdar offers unparalleled views, wellness retreats, and authentic experiences that resonate deeply with the Indian luxury traveller.”

  • Mr. Hadi Medawar, Director of Sales & Marketing, JW Marriott Hotel Muscat, remarked:
    “Oman has emerged as a serious contender for luxury weddings and corporate events. Our property is fully equipped with world-class facilities to cater to large groups while maintaining personalized service.”

  • Mr. James Reeves, General Manager, Hotel Indigo Jabal Akhdar Resort & Spa, highlighted:
    “Wellness is at the core of our offerings at Jala Spa, designed around the four elements. With Himalayan Salt Rooms, Sound Healing, and Traditional Hammam experiences, we are redefining luxury wellness for travellers seeking holistic rejuvenation.”

  • Mr. Asaad Alakhzami, Founder, Nomad Inn, expressed:
    “Through our boutique properties and experiential activities, we aim to showcase Oman beyond the obvious. From desert adventures to village experiences, Indian travellers can discover Oman in a truly immersive way.”

  • Mr. Abhishek Goyal, CEO & Executive Director, Aeroprime Group, said:
    "Oman has evolved into one of the most promising destinations for Indian travellers, offering not just leisure experiences but also immense potential for MICE and wedding tourism. With Salam Air’s expanding connectivity, supported by Aeroprime, we are making Oman more accessible than ever before. Focus Oman 2025 will play a pivotal role in showcasing the country’s world-class offerings to Indian travel trade and will further cement Oman’s position as a preferred short-haul getaway."

Participants’ Takeaways

Omani exhibitors praised the quality of engagement at Focus Oman. Many noted that the one-on-one B2B interactions provided valuable insights into India’s evolving luxury, wedding, and MICE markets. They also highlighted the enthusiasm of Indian trade partners for exploring new destinations within Oman, beyond Muscat and Salalah, such as Jabal Akhdar, Nizwa, and Sur.

The event reaffirmed the strong potential of India as a key growth market, with participants confident that the partnerships initiated in Jaipur would lead to increased arrivals, higher-value travellers, and stronger MICE collaborations in the years ahead.

Key Highlights of Focus Oman 2025:

  • B2B Networking Sessions – Omani stakeholders connected with India’s leading travel planners.

  • Destination Presentations – Showcased Oman’s culture, heritage, luxury resorts, and new offerings for repeat visitors.

  • Media Interactions – Shared Oman’s vision of becoming a sustainable and multi-season destination.

Focus Oman 2025 aligned with the goals of Oman Vision 2040, reinforcing tourism’s role as a key driver of economic diversification while positioning the Sultanate as a leading global destination.